Loeys-Dietz Syndrome Foundation
Healing Hearts. Inspiring Hope.
Loeys-Dietz syndrome (LDS) is a genetic disorder that affects the connective tissue in the body. The disorder was first observed and described by Dr. Bart Loeys and Dr. Hal Dietz at the Johns Hopkins University School of Medicine in 2005. The Loeys-Dietz Syndrome Foundation exists to provide hope and community for those affected by the condition.
Although the organization has strong foundation in research and community, their brand style was outdated and bland. We used their existing logo and blended it with a modern, yet approachable style that would re-energize their community and reflect the excellence of their organization. By updating their website, tweaking their email marketing, and designing their 2018 annual report, we saw the community get even more invested and 2019 donations increased.
A beloved Denver lifelong learning institution increased community excitement after refreshing their brand identity and marketing strategy.
A movement that empowers women to come alive in their God-given purpose was able to amplify their influence and grow their following by rebranding their organization.