5 Ways to Boost Credibility on a Budget

If the idea of branding has you seeing dollar signs right now there are simple ways to invest in your nonprofit’s credibility and reputation without breaking the bank. Here are 5 tips to help you build your nonprofit’s brand with little to no cost.

From Blah to Bold: Winning Font Combinations to Level-Up Your Website

Fonts are a great way to strengthen your nonprofit’s visual brand, but with so many options it can feel overwhelming to know which combinations are right! In this blog post, HeartSpark founder Lauren Atherton shares practical tips on how to pair fonts well, where to find her favorite fonts for free, as well as a few winning samples to help your nonprofit level up asap.

Should bots take over creativity for your nonprofit?

Generative Artificial Intelligence (AI) may seem like a fantastic solution for nonprofits to save money on creative costs, but it could actually cause more harm than good to your brand if its power is not wielded responsibly.

Save this List! 2023’s Top 9 Branding Trends for Nonprofits

2023 is already signaling to be a banner year for many nonprofits – with more access to graphic design than ever and Gen Z entering the market. In this post-pandemic era, there’s a big question both nonprofit marketers and their followers are asking: Who are we now?

Can Looking Good Actually Cost Your Nonprofit Donations?

For-profit companies and startups have an obsession with perception that has led to the idea of branding as a luxury that nonprofits can’t afford, but does looking too “put-together” actually help or hinder a nonprofit’s donations?

Needs, Not Wants: 9 Must-Haves for Nonprofit Branding

Understanding the ins and outs of branding can be overwhelming and it can be even more difficult to know which pieces of the branding process are worth the investment. Moving beyond the basics could be the beacon your brand needs to advance your mission further, faster!