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Insights to Help Grow Your Nonprofit

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Does branding really matter for nonprofits?

The line is starting to blur between social impact and nonprofit sectors. People are supporting businesses that give back to the world, and they are starting to expect that kind of philanthropy from every brand they support. What if a few well-invested resources in branding could get people to care about — and pay attention to — your cause?

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Top 5 Branding Trends for Nonprofits in 2021

Whether last year ended on a high or low note, we can learn from these lessons and get ahead of the trends that will set the course for our sector in 2021. We’ve compiled a list of the top trends we’re watching as we enter 2021 and hope that they help your organization thrive this year!

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Make Your ‘Thank You’ Mean More This Giving Tuesday

With the uptick of COVID-19 cases, this holiday season is going to be different than any we’ve ever experienced. While people were more active online at the beginning of the year, we’re now seeing people tune out and crave real human connection again. Learn how a little ‘thank you’ will go a long way this giving season.

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How to Use Color to Give Your Brand Personality and Purpose

While the world seems to have hit pause during the COVID-19 outbreak, this is actually the perfect opportunity to sharpen your leadership skills. Below are our favorite resources, from books to podcasts to magazines, that are sure to keep your mind sharp and your heart inspired. Take a look at one (or a few!) of these awesome resources — all of which are eye-opening and enjoyable!

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5 Essential Resources for Nonprofit Leaders

While the world seems to have hit pause during the COVID-19 outbreak, this is actually the perfect opportunity to sharpen your leadership skills. Below are our favorite resources, from books to podcasts to magazines, that are sure to keep your mind sharp and your heart inspired. Take a look at one (or a few!) of these awesome resources — all of which are eye-opening and enjoyable!

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10 Ways to Strengthen Your Nonprofit During a Time of Crisis

Social distancing. Businesses closed. Scarcity mentality. Quarantine may not be what you expected for this season, and donations may not be flowing as freely as they were in February, but there are still great opportunities available while we wait for the storm clouds to clear. In this post we share our top 10 tips to help nonprofits thrive during a time of crisis.

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5 Tips for Building Brand Authenticity

Authenticity— it can’t be bought, it’s difficult to define, and it can be hard to measure. And yet it is essential to bolstering strength within a brand. In this post we share the five qualities of truly authentic brands. Together, these qualities combine to create undeniable brand authenticity. If you implement all five of these components, you’ll become a brand that people trust, prefer, and are proud to support.

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